# Should I build my website in markdown?

ID: youtube:zNzjTGC6xlA
Canonical HTML: https://robotostudio.com/videos/should-i-build-my-website-in-markdown
Original source: https://www.youtube.com/watch?v=zNzjTGC6xlA
Author: Jono Alford
Published: 2026-05-22T00:00:00.000Z
Edited: 2026-08-11
Source checked: 2026-09-17T13:02:04.791Z
Language: en
Directory publisher: Roboto Studio
Text: original source material.

## Scope and gaps
- Video authors are credited by the original Roboto page; individual transcript speakers remain unassigned.

## Original source text

Should you build your website in Markdown/MDX or stick with a headless CMS like Sanity? We've shipped both - here's an honest look at the trade-offs, the hidden costs, and which approach actually f…

## Full transcript

Origin: Edited transcript from the original Roboto page

Hey folks, how's it going? So this is a bit of an interesting one today. Markdown. Should you build your website in markdown? It's kind of interesting because I've heard murmurings in the whole kind of tech industry about people starting to go this way. And we've actually had personal close experiences with it ourselves, which I thought was very interesting because, believe it or not, we've actually had experience on both sides of the fence.

So you might be thinking, you know, Sanity, Next.js, that's what you do all day, day in day out. And you're probably just going to say that Sanity is the best way to do all of this. And truthfully, not really, and kind of really, just to give you kind of an early spoiler for the video. But people might not know that we've actually done something to basically build a knockoff Cursor just to see how markdown works, or more specifically MDX works, for building websites. Because, you know, it's a time where everybody's going for agentic websites and agentic this that and the other, and I thought it would be kind of interesting to talk about the realities of these things, as well as kind of reference something that went off between Cursor and Sanity. And I think they both have relevance and I think they both have content that you should take into account before you even start building something, thinking of the long-term aspect of a website rather than just thinking, okay, we're going to build a traditional website, it's going to get launched and then we're probably going to put a blog up once every couple of weeks and then that's it.

The entire kind of ecosystem is in a strange position right now and it's kind of wild westy. But we have had experience of everything that's involved in this, so I thought we'd just tell you from a pretty off-the-cuff way.

So first of all, let's start with a traditional headless content management system. Who do you think we're going to talk about today? Now we actually haven't just had experience with Sanity. We've had experience with Contentful. We've had experience with Storyblok. Unfortunately, we've even had experience with Strappy and Prismic, which has been a blast, let me tell you. But all of these different systems all kind of have very similar ways of working, and kind of like very similar software stacks or not software, but like stacks of what they do, which is usually something like a media browser combined with some way of being able to build models for a website, so kind of a traditional page builder if you think of that. And all of these things combined basically create a headless content management system.

Now, it's kind of cool that we're able to just talk about that side of things, but the other side of this is markdown, or more specifically MDX. And if you don't know what MDX is, it's basically markdown with the ability to put components inside of it. And you might be asking, why do we put components inside of markdown? Why do we even care? It's because if you have components inside of it, it means that you're able to build a traditional page builder blog like you see here. So, you know, there's a hero here, there's a logo pond, some people call these things or social proof or whatever, there's a left text, right image, left image, right text, and a whole bunch of buttons and all this kind of functionality that exists inside of there. Each one of those would be built inside of kind of React in a component. I'm saying React, but more than likely we'll talk Next.js in this video. But this can create these whole brand new page builder blocks.

Now, this is where the paradigm shifts. Now, if you're using something like Sanity, you get a very, very easy to use drag and drop builder. If we're using something called Presentation, or you get kind of like the old school way of creating pages using something called Structure. Structure kind of works a bit like an Excel spreadsheet where you just kind of drop things on the page and you write inside of inputs, kind of like a HubSpot form if that makes sense. And that gets translated to a real world website. Kind of cool.

However, and this is where the difference starts. When you are building a website with markdown, chances are the vast majority of your time you're interacting with building pages on the website is inside of kind of like a ChatGPT prompt window, you know, like the little thing where it says, "Go talk to me today" or whatever it is. You've seen it. It's on every single website now. Basically, it's talking to your website in that way to create things. And this fundamentally changes the way it works because if I make changes on here, the changes go to Sanity's content lake. And that content lake is what provides the whole website with the data. And then you're obviously offsetting that to a third party vendor, which has a lot of benefits, also a lot of negatives depending on which way you look at it.

And then in comparison with markdown, you are basically putting everything inside of GitHub. Or, and this is the point that I want to kind of focus on quite heavily, you have a little bit of a problem now, which is that you have media inside of this. And if you ever use GitHub, you'll know it's a bad thing to basically save these images inside of GitHub, which takes you on to the second point, which is then, okay, what happens when you need to move away from a traditional headless content management system and now you need to start saving images?

So I believe it's Vercel Blob, from last time I checked, that the Cursor team is using. I'm not sure whether it's said about on here. They're mostly talking about removing complexity, which is like user management. So they're handling all of this again through the actual GitHub side now. And so that's quite cool and that seems like a logical next step. And I think it is very cool, but you're basically kind of shifting from one third party to another third party because effectively, if you say need to save images, the most simple way of doing it is through something like Vercel Blob. But the problem here now, if you are going to go down this route, is that you need to be able to upload those images. Now, how do you do it?

Now, I can't remember if this is fiction or whether I've actually seen this. This is it. Yeah. So this section here, they talk a little bit about asset management. Now, they've built their own asset manager, which I think is built on top of Vercel Blobs, last time I looked at it, into their website. Now, depending on how you look at this (and this is my bias coming through here), I absolutely hate rolling your own for most things. The reason why is that as soon as you start rolling your own, you have to manage those things, and if they break it becomes a nightmare. Especially if it's something as kind of fundamental to a website as a media browser. That being said, you know, the Cursor team is very talented tech team, so I suspect they may be able to build a media browser that never breaks and is totally fine. However, there's a lot of complications with that and it's very, very easy to break them.

And then there's the other problem here. Obviously, there is one great thing here, which is they're going to talk very quickly about the cost of this because it is a lot cheaper to potentially do it this way. But the big thing here is you have to take into account that Cursor's team is obviously going to be using Cursor a lot. I think they even said themselves pretty much every member of the team uses Cursor, which I actually think will become increasingly normalized: an AI agent working for every member of the team. I don't believe that's going to be something like Microsoft Copilot. I don't think it's ever going to expand that functionality out into every single crevice and cranny on like your website and being able to use all these different interconnected tooling. But I do think something like Claude or like ChatGPT is going to sit as a middleman between all of these different systems.

But right now, that's a very, very different kind of thing. So, for example, in most companies you probably can just create a page, and again, this is where if we go back to the Sanity version, you can already use Sanity with an MCP. So you are effectively doing the same thing just with one less service in place. But you can build page builders this way. So you would say, okay, can you build me a homepage for the sanity.rostudio.com website? Um, you also now have to kind of onboard marketing folks into the concept of, oh, by the way, you need to understand how context works, which is not the easiest thing to understand if you, you know, you haven't been adjacent to development all these years.

But essentially now, the whole model changes in the way that it works because we're saying, okay, everybody's a developer. So this is where you can see this gets kind of complicated, because we're only up to the point of where we're saying, okay, let's just put a couple of images on the website. But I think it's a very interesting point, and you can see here one of the biggest things as well was performance. That you can see on this, and I think this is kind of interesting because people are going to push harder and harder for performance with their websites because naturally, you know, there's far more focus on providing content (I don't want to talk about SEO, we're not going to talk about that today) to kind of like LLMs to be able to get information about your website. So if you go, what's the best Sanity CMS agency, hopefully we show up, right? But that is something that people focus on. And again, this is really important that you kind of understand all of these things, the benefits and drawbacks in it. I'm going to let you in on the spoiler that I talked about at the start: neither option is without its faults or without its problems. And the very system that you use inherently is going to make a massive impact on your business.

Now, me personally, I actually really do like the markdown way of doing things, the MDX system. However, 99% of teams, I would probably say this. Well, I say, okay, here's the caveat, right? 99% of teams at this moment do not understand the trade-off to build it this way. And I don't think the team is going to be able to edit and continue to build it. However, I think if that team is willing to skill up and spend the next three to six months pretty much teaching every single member of the team, no matter, you know, like age, ability, previous experience adjacent to developers, if they're willing to take that time to spend that time to try and focus people around these things, maybe it might be worth the payoff.

If you're a team like Cursor, it's absolutely worth the payoff, right? If you're a team that's very, very close to the metal when it comes to development, when it comes to AI, yeah, it seems great. However, on the other hand, if you have a lot of marketers on your team and the marketers are willing to start actually taking baby steps towards using AI in separate flows, so like are able to use AI and start moving into AI with MCPs. Sanity's got an MCP. Why not just use that for now and see how they get on with that?

And if anybody has done this, and we have done this ourselves, if you start looking at how these output content, you really have to do a lot of personalization of creating a full AI harness for yourself to be able to generate the content that you actually want with the voice that you want. And if I said harness and your eyes just glazed over, a harness is effectively just the way that you use AI to do what you want to do: your personalization, your opinionation of that particular AI and all the systems that you use around it. And that is extremely important in building these things.

If you are particularly interested in that, we actually use it quite a lot internally and I'd be more than happy to do a video of that in its own right. But I would say, you know, consider all these different trade-offs: the media browsers, the focus on forcing people to actually use almost religiously an AI tool, the way that you actually make changes on a page. So gone are the days where you can go into, for example, Sanity and you can click and you can highlight it and change it manually like you would do a Word document. That's going to change quite crazy in comparison.

All of these things are the trade-off, but the thing that you get out of this is a more agentic ready website if you are willing to take the compromise. And by agentic, I'm talking like a bare bones setup. The easiest way to describe it is that you have Sanity, which is kind of like a Swiss Army knife or like a modern car, like a brand new electric car. So like a Tesla, let's say a Tesla for the sake of this. Tesla has all these different functionalities, right? You can reverse it. It's pretty hard to slam the Tesla into a wall because it's got all different bells and whistles being able to do that. And compare that kind of fully integrated, fully end-to-end solution versus, you know, like one of these kit cars that somebody builds in their garage.

It probably, well, probably in a straight line will out-accelerate a Tesla. Okay, let's not think too much into the analogy. But it probably, let's say for the sake of this, would out-accelerate it. However, as soon as you start reversing that thing, it might not even have a reverse gear. It might not have, of course, it's not going to have any electric sensors and it's not going to do all this fancy stuff. But it does this one thing very, very well, which is kind of like a more refined, restricted, or a stripped-away driving experience, in the same way it is with a markdown website with AI with Next.js.

I hope this is a kind of a nice primer, like an intro to all of this, and we're more than happy to kind of talk more in depth about each of these individual aspects. And if you liked it, feel free to, you know, hit the like, hit the subscribe, whatever at the bottom, because I would absolutely love to talk more in depth about this sort of stuff. But yeah, good primer. Have a great day. Take care. Bye-bye.

## Timestamped captions

### segment-1
[5.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=5)
Hey folks, how's it going? So, this is a

### segment-2
[5.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=5)
Hey folks, how's it going? So, this is a
bit of an interesting one today.

### segment-3
[7.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=7)
bit of an interesting one today.

### segment-4
[7.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=7)
bit of an interesting one today.
Markdown. Should you build your website

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Markdown. Should you build your website

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Markdown. Should you build your website
in markdown? It's kind of interesting

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in markdown? It's kind of interesting

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in markdown? It's kind of interesting
because I've heard murmurings in the the

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because I've heard murmurings in the the

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because I've heard murmurings in the the
whole kind of tech industry about people

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whole kind of tech industry about people

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[16.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=16)
whole kind of tech industry about people
starting to go this way.

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starting to go this way.

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[18.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=18)
starting to go this way.
Uh and we've actually had post personal

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Uh and we've actually had post personal

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Uh and we've actually had post personal
close experiences with it ourselves, uh

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close experiences with it ourselves, uh

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[22.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=22)
close experiences with it ourselves, uh
which I thought was very interesting

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which I thought was very interesting

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[23.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=23)
which I thought was very interesting
because um

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because um

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because um
believe it or not, we've actually had

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believe it or not, we've actually had

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believe it or not, we've actually had
experience on both sides of the fence.

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experience on both sides of the fence.

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experience on both sides of the fence.
So, you might be thinking, you know,

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So, you might be thinking, you know,

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So, you might be thinking, you know,
Sanity, Next.js, that's what you do all

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Sanity, Next.js, that's what you do all

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Sanity, Next.js, that's what you do all
day day in day out, and you're probably

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day day in day out, and you're probably

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day day in day out, and you're probably
just going to say that Sanity is the

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just going to say that Sanity is the

### segment-34
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just going to say that Sanity is the
best way to do all of this.

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best way to do all of this.

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best way to do all of this.
Um and

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Um and

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Um and
truthfully, not really and kind of

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truthfully, not really and kind of

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truthfully, not really and kind of
really, just to give you kind of a an

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really, just to give you kind of a an

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[46.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=46)
really, just to give you kind of a an
early spoiler for the video.

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[48.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=48)
early spoiler for the video.

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[48.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=48)
early spoiler for the video.
Um

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Um

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Um
but people might not know that we've

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but people might not know that we've

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but people might not know that we've
actually done something to basically

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actually done something to basically

### segment-50
[53.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=53)
actually done something to basically
build a knockoff Cursor, uh just to see

### segment-51
[56.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=56)
build a knockoff Cursor, uh just to see

### segment-52
[56.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=56)
build a knockoff Cursor, uh just to see
how markdown works or more specifically

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[58.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=58)
how markdown works or more specifically

### segment-54
[58.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=58)
how markdown works or more specifically
MDX works for building websites because,

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MDX works for building websites because,

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MDX works for building websites because,
you know, it's it's a time where

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you know, it's it's a time where

### segment-58
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you know, it's it's a time where
everybody's going for agentic websites

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everybody's going for agentic websites

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everybody's going for agentic websites
and agentic this, that, and the other.

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and agentic this, that, and the other.

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and agentic this, that, and the other.
And I thought it would be kind of

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And I thought it would be kind of

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And I thought it would be kind of
interesting to talk about the realities

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interesting to talk about the realities

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interesting to talk about the realities
of these things, um as well as kind of

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of these things, um as well as kind of

### segment-68
[73.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=73)
of these things, um as well as kind of
reference something that went off uh

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reference something that went off uh

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[75.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=75)
reference something that went off uh
between Cursor, so this is an

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[77.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=77)
between Cursor, so this is an

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[77.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=77)
between Cursor, so this is an
interesting thing, um and Sanity. And I

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[80.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=80)
interesting thing, um and Sanity. And I

### segment-74
[80.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=80)
interesting thing, um and Sanity. And I
think they both have relevance, and I

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think they both have relevance, and I

### segment-76
[82.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=82)
think they both have relevance, and I
think they both have content that you

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think they both have content that you

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think they both have content that you
should take into account before you even

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should take into account before you even

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should take into account before you even
start building something, um thinking of

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start building something, um thinking of

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[88.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=88)
start building something, um thinking of
the long-term aspect of a website rather

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the long-term aspect of a website rather

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the long-term aspect of a website rather
than just thinking, "Okay, we're going

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than just thinking, "Okay, we're going

### segment-86
[93.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=93)
than just thinking, "Okay, we're going
to build a traditional website. It's

### segment-87
[94.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=94)
to build a traditional website. It's

### segment-88
[94.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=94)
to build a traditional website. It's
going to get launched, and then we're

### segment-89
[96.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=96)
going to get launched, and then we're

### segment-90
[96.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=96)
going to get launched, and then we're
probably going to put a blog up once

### segment-91
[97.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=97)
probably going to put a blog up once

### segment-92
[97.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=97)
probably going to put a blog up once
every couple of weeks, and then that's

### segment-93
[99.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=99)
every couple of weeks, and then that's

### segment-94
[99.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=99)
every couple of weeks, and then that's
it."

### segment-95
[100.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=100)
it."

### segment-96
[100.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=100)
it."
Um the entire kind of ecosystem is in a

### segment-97
[103.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=103)
Um the entire kind of ecosystem is in a

### segment-98
[103.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=103)
Um the entire kind of ecosystem is in a
strange position right now, and it's

### segment-99
[104.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=104)
strange position right now, and it's

### segment-100
[104.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=104)
strange position right now, and it's
kind of wild westy, um but we have had

### segment-101
[107.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=107)
kind of wild westy, um but we have had

### segment-102
[107.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=107)
kind of wild westy, um but we have had
experience of everything that's involved

### segment-103
[109.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=109)
experience of everything that's involved

### segment-104
[109.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=109)
experience of everything that's involved
in this, so I thought we'd just tell you

### segment-105
[111.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=111)
in this, so I thought we'd just tell you

### segment-106
[111.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=111)
in this, so I thought we'd just tell you
from a pretty off-the-cuff way.

### segment-107
[114.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=114)
from a pretty off-the-cuff way.

### segment-108
[114.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=114)
from a pretty off-the-cuff way.
So, first of all, let's start with a

### segment-109
[116.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=116)
So, first of all, let's start with a

### segment-110
[116.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=116)
So, first of all, let's start with a
traditional headless content management

### segment-111
[118.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=118)
traditional headless content management

### segment-112
[118.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=118)
traditional headless content management
system. Who do you think we're going to

### segment-113
[120.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=120)
system. Who do you think we're going to

### segment-114
[120.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=120)
system. Who do you think we're going to
talk about today? Now, we actually

### segment-115
[122.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=122)
talk about today? Now, we actually

### segment-116
[122.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=122)
talk about today? Now, we actually
haven't just had experience with Sanity.

### segment-117
[124.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=124)
haven't just had experience with Sanity.

### segment-118
[124.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=124)
haven't just had experience with Sanity.
We've had experience with Contentful.

### segment-119
[125.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=125)
We've had experience with Contentful.

### segment-120
[125.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=125)
We've had experience with Contentful.
We've had experience with Storyblok. Um

### segment-121
[127.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=127)
We've had experience with Storyblok. Um

### segment-122
[127.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=127)
We've had experience with Storyblok. Um
unfortunately, we've even had experience

### segment-123
[129.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=129)
unfortunately, we've even had experience

### segment-124
[129.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=129)
unfortunately, we've even had experience
with Strapi and Prismic, which has been

### segment-125
[132.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=132)
with Strapi and Prismic, which has been

### segment-126
[132.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=132)
with Strapi and Prismic, which has been
a blast, let me tell you. Um but all of

### segment-127
[134.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=134)
a blast, let me tell you. Um but all of

### segment-128
[134.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=134)
a blast, let me tell you. Um but all of
these different systems all kind of have

### segment-129
[137.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=137)
these different systems all kind of have

### segment-130
[137.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=137)
these different systems all kind of have
very similar ways of working. Um and

### segment-131
[140.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=140)
very similar ways of working. Um and

### segment-132
[140.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=140)
very similar ways of working. Um and
kind of like very similar software

### segment-133
[142.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=142)
kind of like very similar software

### segment-134
[142.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=142)
kind of like very similar software
stacks or not software, but like stacks

### segment-135
[145.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=145)
stacks or not software, but like stacks

### segment-136
[145.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=145)
stacks or not software, but like stacks
of what they do, um which is usually

### segment-137
[147.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=147)
of what they do, um which is usually

### segment-138
[147.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=147)
of what they do, um which is usually
something like a media browser, um

### segment-139
[150.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=150)
something like a media browser, um

### segment-140
[150.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=150)
something like a media browser, um
combined with some way of being able to

### segment-141
[152.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=152)
combined with some way of being able to

### segment-142
[152.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=152)
combined with some way of being able to
build models for a website, so kind of a

### segment-143
[154.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=154)
build models for a website, so kind of a

### segment-144
[155.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=154)
build models for a website, so kind of a
traditional page builder if you think of

### segment-145
[156.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=156)
traditional page builder if you think of

### segment-146
[156.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=156)
traditional page builder if you think of
that. Um and all of these things

### segment-147
[158.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=158)
that. Um and all of these things

### segment-148
[158.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=158)
that. Um and all of these things
combined to basically create a headless

### segment-149
[161.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=161)
combined to basically create a headless

### segment-150
[161.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=161)
combined to basically create a headless
content management system.

### segment-151
[163.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=163)
content management system.

### segment-152
[163.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=163)
content management system.
Now, it's it's kind of cool that we're

### segment-153
[165.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=165)
Now, it's it's kind of cool that we're

### segment-154
[165.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=165)
Now, it's it's kind of cool that we're
able to just talk about that side of

### segment-155
[167.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=166)
able to just talk about that side of

### segment-156
[167.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=167)
able to just talk about that side of
things, but the other side of this is is

### segment-157
[169.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=169)
things, but the other side of this is is

### segment-158
[169.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=169)
things, but the other side of this is is
markdown or more specifically MDX. And

### segment-159
[173.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=173)
markdown or more specifically MDX. And

### segment-160
[173.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=173)
markdown or more specifically MDX. And
if you don't know what MDX is, it's

### segment-161
[174.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=174)
if you don't know what MDX is, it's

### segment-162
[174.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=174)
if you don't know what MDX is, it's
basically markdown with the ability to

### segment-163
[176.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=176)
basically markdown with the ability to

### segment-164
[176.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=176)
basically markdown with the ability to
put components inside of it. Um and you

### segment-165
[179.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=179)
put components inside of it. Um and you

### segment-166
[179.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=179)
put components inside of it. Um and you
might be asking, "Why do we put

### segment-167
[180.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=180)
might be asking, "Why do we put

### segment-168
[180.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=180)
might be asking, "Why do we put
components inside of markdown? Why do we

### segment-169
[181.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=181)
components inside of markdown? Why do we

### segment-170
[182.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=181)
components inside of markdown? Why do we
even care?" Um it's because if you have

### segment-171
[184.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=184)
even care?" Um it's because if you have

### segment-172
[184.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=184)
even care?" Um it's because if you have
components inside of it, it means that

### segment-173
[185.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=185)
components inside of it, it means that

### segment-174
[185.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=185)
components inside of it, it means that
you're able to build a traditional page

### segment-175
[188.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=187)
you're able to build a traditional page

### segment-176
[188.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=188)
you're able to build a traditional page
builder block, like you see here. So,

### segment-177
[190.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=189)
builder block, like you see here. So,

### segment-178
[190.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=190)
builder block, like you see here. So,
you know, there's a hero here.

### segment-179
[191.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=191)
you know, there's a hero here.

### segment-180
[191.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=191)
you know, there's a hero here.
There's a I logo pond some people call

### segment-181
[194.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=194)
There's a I logo pond some people call

### segment-182
[194.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=194)
There's a I logo pond some people call
these things or social proof or

### segment-183
[196.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=196)
these things or social proof or

### segment-184
[196.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=196)
these things or social proof or
whatever. There's a left text right

### segment-185
[199.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=199)
whatever. There's a left text right

### segment-186
[199.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=199)
whatever. There's a left text right
image, left image right text, um and a

### segment-187
[203.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=203)
image, left image right text, um and a

### segment-188
[203.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=203)
image, left image right text, um and a
whole bunch of buttons and all this kind

### segment-189
[204.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=204)
whole bunch of buttons and all this kind

### segment-190
[204.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=204)
whole bunch of buttons and all this kind
of functionality that exists inside of

### segment-191
[206.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=206)
of functionality that exists inside of

### segment-192
[206.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=206)
of functionality that exists inside of
there. Each one of those would be built

### segment-193
[208.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=208)
there. Each one of those would be built

### segment-194
[208.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=208)
there. Each one of those would be built
inside of kind of React in a component.

### segment-195
[212.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=212)
inside of kind of React in a component.

### segment-196
[212.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=212)
inside of kind of React in a component.
Um I'm saying React, but more than

### segment-197
[213.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=213)
Um I'm saying React, but more than

### segment-198
[213.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=213)
Um I'm saying React, but more than
likely we'll talk Next.js in this this

### segment-199
[215.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=215)
likely we'll talk Next.js in this this

### segment-200
[215.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=215)
likely we'll talk Next.js in this this
kind of this video. Um but this can

### segment-201
[218.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=218)
kind of this video. Um but this can

### segment-202
[218.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=218)
kind of this video. Um but this can
create these whole brand new page

### segment-203
[220.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=220)
create these whole brand new page

### segment-204
[220.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=220)
create these whole brand new page
builder blocks.

### segment-205
[221.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=221)
builder blocks.

### segment-206
[221.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=221)
builder blocks.
Now, this is where the paradigm shifts.

### segment-207
[224.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=224)
Now, this is where the paradigm shifts.

### segment-208
[224.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=224)
Now, this is where the paradigm shifts.
Now, if you're using something like

### segment-209
[225.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=225)
Now, if you're using something like

### segment-210
[225.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=225)
Now, if you're using something like
Sanity, um you get a very very

### segment-211
[228.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=228)
Sanity, um you get a very very

### segment-212
[228.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=228)
Sanity, um you get a very very
easy-to-use drag-and-drop builder if

### segment-213
[231.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=231)
easy-to-use drag-and-drop builder if

### segment-214
[231.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=231)
easy-to-use drag-and-drop builder if
we're using something called

### segment-215
[232.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=231)
we're using something called

### segment-216
[232.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=232)
we're using something called
presentation, or you get kind of like

### segment-217
[234.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=234)
presentation, or you get kind of like

### segment-218
[234.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=234)
presentation, or you get kind of like
the old school way of creating pages

### segment-219
[236.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=236)
the old school way of creating pages

### segment-220
[236.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=236)
the old school way of creating pages
using something called structure. Uh

### segment-221
[238.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=238)
using something called structure. Uh

### segment-222
[238.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=238)
using something called structure. Uh
structure kind of works a bit like an

### segment-223
[240.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=240)
structure kind of works a bit like an

### segment-224
[240.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=240)
structure kind of works a bit like an
Excel spreadsheet where you just kind of

### segment-225
[242.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=242)
Excel spreadsheet where you just kind of

### segment-226
[242.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=242)
Excel spreadsheet where you just kind of
drop things on the page and you write

### segment-227
[244.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=244)
drop things on the page and you write

### segment-228
[244.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=244)
drop things on the page and you write
inside of inputs, kind of like a HubSpot

### segment-229
[246.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=246)
inside of inputs, kind of like a HubSpot

### segment-230
[246.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=246)
inside of inputs, kind of like a HubSpot
form if that makes sense. Um and that

### segment-231
[248.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=248)
form if that makes sense. Um and that

### segment-232
[248.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=248)
form if that makes sense. Um and that
gets translated to a real world website.

### segment-233
[251.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=251)
gets translated to a real world website.

### segment-234
[251.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=251)
gets translated to a real world website.
Kind of cool. Um however, and this is

### segment-235
[253.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=253)
Kind of cool. Um however, and this is

### segment-236
[253.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=253)
Kind of cool. Um however, and this is
where the difference starts, um when you

### segment-237
[256.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=256)
where the difference starts, um when you

### segment-238
[256.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=256)
where the difference starts, um when you
are building a website with markdown,

### segment-239
[258.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=258)
are building a website with markdown,

### segment-240
[258.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=258)
are building a website with markdown,
chances are the vast majority of your

### segment-241
[260.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=260)
chances are the vast majority of your

### segment-242
[260.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=260)
chances are the vast majority of your
time you're interacting with building

### segment-243
[262.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=262)
time you're interacting with building

### segment-244
[262.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=262)
time you're interacting with building
pages on the website, it's inside of

### segment-245
[264.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=264)
pages on the website, it's inside of

### segment-246
[264.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=264)
pages on the website, it's inside of
kind of like a chat GPT prompt window.

### segment-247
[267.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=267)
kind of like a chat GPT prompt window.

### segment-248
[267.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=267)
kind of like a chat GPT prompt window.
You know, like the little thing where it

### segment-249
[268.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=268)
You know, like the little thing where it

### segment-250
[268.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=268)
You know, like the little thing where it
says, "Go talk to me today." or whatever

### segment-251
[270.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=269)
says, "Go talk to me today." or whatever

### segment-252
[270.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=270)
says, "Go talk to me today." or whatever
it is. Um you've seen it, it's on every

### segment-253
[272.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=271)
it is. Um you've seen it, it's on every

### segment-254
[272.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=272)
it is. Um you've seen it, it's on every
single website now. Basically, it's

### segment-255
[274.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=274)
single website now. Basically, it's

### segment-256
[274.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=274)
single website now. Basically, it's
talking to your website in that way to

### segment-257
[276.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=276)
talking to your website in that way to

### segment-258
[276.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=276)
talking to your website in that way to
create things. Um and this fundamentally

### segment-259
[278.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=278)
create things. Um and this fundamentally

### segment-260
[278.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=278)
create things. Um and this fundamentally
changes the way it works because if I

### segment-261
[280.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=280)
changes the way it works because if I

### segment-262
[281.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=280)
changes the way it works because if I
make changes on here, the changes go to

### segment-263
[283.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=283)
make changes on here, the changes go to

### segment-264
[283.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=283)
make changes on here, the changes go to
Sanity's content lake, um and that

### segment-265
[285.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=285)
Sanity's content lake, um and that

### segment-266
[285.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=285)
Sanity's content lake, um and that
content lake is what provides the whole

### segment-267
[287.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=287)
content lake is what provides the whole

### segment-268
[287.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=287)
content lake is what provides the whole
website with the data. Um and then

### segment-269
[289.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=289)
website with the data. Um and then

### segment-270
[289.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=289)
website with the data. Um and then
you're obviously offsetting that to a

### segment-271
[290.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=290)
you're obviously offsetting that to a

### segment-272
[290.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=290)
you're obviously offsetting that to a
third-party vendor, which has a lot of

### segment-273
[293.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=293)
third-party vendor, which has a lot of

### segment-274
[293.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=293)
third-party vendor, which has a lot of
benefits,

### segment-275
[294.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=294)
benefits,

### segment-276
[294.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=294)
benefits,
also a lot of negatives, depending on

### segment-277
[296.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=296)
also a lot of negatives, depending on

### segment-278
[296.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=296)
also a lot of negatives, depending on
which way you look at it.

### segment-279
[298.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=298)
which way you look at it.

### segment-280
[298.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=298)
which way you look at it.
And then in comparison with markdown,

### segment-281
[300.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=300)
And then in comparison with markdown,

### segment-282
[300.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=300)
And then in comparison with markdown,
you are basically putting everything

### segment-283
[302.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=302)
you are basically putting everything

### segment-284
[302.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=302)
you are basically putting everything
inside of GitHub.

### segment-285
[304.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=304)
inside of GitHub.

### segment-286
[304.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=304)
inside of GitHub.
Or, and this is the point that I want to

### segment-287
[306.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=306)
Or, and this is the point that I want to

### segment-288
[306.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=306)
Or, and this is the point that I want to
kind of focus on quite heavily,

### segment-289
[308.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=308)
kind of focus on quite heavily,

### segment-290
[308.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=308)
kind of focus on quite heavily,
you have a little bit of a problem now,

### segment-291
[310.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=310)
you have a little bit of a problem now,

### segment-292
[310.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=310)
you have a little bit of a problem now,
which is that you have media inside of

### segment-293
[312.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=312)
which is that you have media inside of

### segment-294
[312.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=312)
which is that you have media inside of
this. And if you ever use GitHub, there

### segment-295
[314.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=314)
this. And if you ever use GitHub, there

### segment-296
[314.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=314)
this. And if you ever use GitHub, there
is it's a bad thing to basically save

### segment-297
[316.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=316)
is it's a bad thing to basically save

### segment-298
[316.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=316)
is it's a bad thing to basically save
these images inside of GitHub. Um which

### segment-299
[319.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=319)
these images inside of GitHub. Um which

### segment-300
[319.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=319)
these images inside of GitHub. Um which
takes you onto the second point, which

### segment-301
[320.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=320)
takes you onto the second point, which

### segment-302
[320.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=320)
takes you onto the second point, which
is then, "Okay, what happens when you

### segment-303
[324.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=324)
is then, "Okay, what happens when you

### segment-304
[324.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=324)
is then, "Okay, what happens when you
need to move away from a traditional

### segment-305
[326.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=326)
need to move away from a traditional

### segment-306
[326.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=326)
need to move away from a traditional
headless content management system and

### segment-307
[327.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=327)
headless content management system and

### segment-308
[327.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=327)
headless content management system and
now you need to start saving images?"

### segment-309
[329.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=329)
now you need to start saving images?"

### segment-310
[329.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=329)
now you need to start saving images?"
Um so I believe, I think it's Vercel

### segment-311
[332.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=332)
Um so I believe, I think it's Vercel

### segment-312
[332.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=332)
Um so I believe, I think it's Vercel
blob from last time I checked, that the

### segment-313
[335.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=335)
blob from last time I checked, that the

### segment-314
[335.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=335)
blob from last time I checked, that the
cursor team is using. I'm not sure what

### segment-315
[336.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=336)
cursor team is using. I'm not sure what

### segment-316
[336.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=336)
cursor team is using. I'm not sure what
it said about on here.

### segment-317
[339.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=339)
it said about on here.

### segment-318
[339.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=339)
it said about on here.
They're mostly talking about removing

### segment-319
[340.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=340)
They're mostly talking about removing

### segment-320
[340.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=340)
They're mostly talking about removing
complexity,

### segment-321
[341.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=341)
complexity,

### segment-322
[341.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=341)
complexity,
um which is like user management. So

### segment-323
[343.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=343)
um which is like user management. So

### segment-324
[343.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=343)
um which is like user management. So
they're handling all of this again

### segment-325
[344.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=344)
they're handling all of this again

### segment-326
[344.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=344)
they're handling all of this again
through um the actual GitHub

### segment-327
[349.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=349)
through um the actual GitHub

### segment-328
[349.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=349)
through um the actual GitHub
side now.

### segment-329
[351.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=351)
side now.

### segment-330
[351.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=351)
side now.
And so

### segment-331
[352.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=352)
And so

### segment-332
[352.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=352)
And so
that's that's quite cool and that seems

### segment-333
[354.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=354)
that's that's quite cool and that seems

### segment-334
[354.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=354)
that's that's quite cool and that seems
like a a logical next step. And I think

### segment-335
[358.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=357)
like a a logical next step. And I think

### segment-336
[358.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=358)
like a a logical next step. And I think
it is very cool, but you're basically

### segment-337
[361.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=361)
it is very cool, but you're basically

### segment-338
[361.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=361)
it is very cool, but you're basically
kind of shifting from one third party to

### segment-339
[363.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=363)
kind of shifting from one third party to

### segment-340
[363.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=363)
kind of shifting from one third party to
another third party because effectively

### segment-341
[365.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=365)
another third party because effectively

### segment-342
[365.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=365)
another third party because effectively
you see need save images, the most

### segment-343
[367.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=367)
you see need save images, the most

### segment-344
[367.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=367)
you see need save images, the most
simple way of doing it is through

### segment-345
[369.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=369)
simple way of doing it is through

### segment-346
[369.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=369)
simple way of doing it is through
something like Vercel blob. And but the

### segment-347
[371.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=371)
something like Vercel blob. And but the

### segment-348
[371.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=371)
something like Vercel blob. And but the
problem here now, if you are going to go

### segment-349
[373.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=373)
problem here now, if you are going to go

### segment-350
[373.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=373)
problem here now, if you are going to go
down this route

### segment-351
[375.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=375)
down this route

### segment-352
[375.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=375)
down this route
is that you need to be able to upload

### segment-353
[376.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=376)
is that you need to be able to upload

### segment-354
[376.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=376)
is that you need to be able to upload
those images. Now, how do you do it?

### segment-355
[378.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=378)
those images. Now, how do you do it?

### segment-356
[378.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=378)
those images. Now, how do you do it?
Now, I can't remember if this is

### segment-357
[381.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=381)
Now, I can't remember if this is

### segment-358
[381.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=381)
Now, I can't remember if this is
fiction or whether I've actually seen

### segment-359
[383.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=383)
fiction or whether I've actually seen

### segment-360
[383.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=383)
fiction or whether I've actually seen
this

### segment-361
[384.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=384)
this

### segment-362
[385.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=384)
this
which is

### segment-363
[386.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=386)
which is

### segment-364
[386.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=386)
which is
This is it. Yeah. So, this section here

### segment-365
[389.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=389)
This is it. Yeah. So, this section here

### segment-366
[389.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=389)
This is it. Yeah. So, this section here
they talk a little bit about asset

### segment-367
[390.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=390)
they talk a little bit about asset

### segment-368
[390.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=390)
they talk a little bit about asset
management. Now, they've built their own

### segment-369
[393.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=393)
management. Now, they've built their own

### segment-370
[393.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=393)
management. Now, they've built their own
asset manager which I think is built on

### segment-371
[395.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=395)
asset manager which I think is built on

### segment-372
[395.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=395)
asset manager which I think is built on
top of Vercel blobs last time I looked

### segment-373
[397.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=397)
top of Vercel blobs last time I looked

### segment-374
[397.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=397)
top of Vercel blobs last time I looked
at it into

### segment-375
[399.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=399)
at it into

### segment-376
[399.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=399)
at it into
their website. Now, depending on how you

### segment-377
[402.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=402)
their website. Now, depending on how you

### segment-378
[402.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=402)
their website. Now, depending on how you
look at this. Now, I'm not an and this

### segment-379
[403.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=403)
look at this. Now, I'm not an and this

### segment-380
[403.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=403)
look at this. Now, I'm not an and this
is this is my bias coming through here.

### segment-381
[406.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=405)
is this is my bias coming through here.

### segment-382
[406.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=406)
is this is my bias coming through here.
I absolutely hate rolling your own for

### segment-383
[409.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=408)
I absolutely hate rolling your own for

### segment-384
[409.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=409)
I absolutely hate rolling your own for
most things. And the reason why is is

### segment-385
[411.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=411)
most things. And the reason why is is

### segment-386
[411.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=411)
most things. And the reason why is is
because as soon as you start rolling

### segment-387
[412.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=412)
because as soon as you start rolling

### segment-388
[412.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=412)
because as soon as you start rolling
your own, you have to manage those

### segment-389
[414.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=414)
your own, you have to manage those

### segment-390
[414.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=414)
your own, you have to manage those
things and if they break, it becomes a

### segment-391
[416.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=416)
things and if they break, it becomes a

### segment-392
[416.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=416)
things and if they break, it becomes a
nightmare. Especially if it's something

### segment-393
[418.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=418)
nightmare. Especially if it's something

### segment-394
[418.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=418)
nightmare. Especially if it's something
is is kind of fundamental to a website

### segment-395
[420.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=420)
is is kind of fundamental to a website

### segment-396
[420.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=420)
is is kind of fundamental to a website
as a media browser.

### segment-397
[422.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=422)
as a media browser.

### segment-398
[422.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=422)
as a media browser.
That being said, you know, the Cursor

### segment-399
[423.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=423)
That being said, you know, the Cursor

### segment-400
[423.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=423)
That being said, you know, the Cursor
team is is a very talented tech team so

### segment-401
[425.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=425)
team is is a very talented tech team so

### segment-402
[425.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=425)
team is is a very talented tech team so
I suspect they may be able to build a a

### segment-403
[427.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=427)
I suspect they may be able to build a a

### segment-404
[427.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=427)
I suspect they may be able to build a a
media browser that never breaks and is

### segment-405
[429.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=429)
media browser that never breaks and is

### segment-406
[429.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=429)
media browser that never breaks and is
totally fine. Um

### segment-407
[431.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=431)
totally fine. Um

### segment-408
[431.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=431)
totally fine. Um
however, there is you know, there's a

### segment-409
[433.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=433)
however, there is you know, there's a

### segment-410
[433.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=433)
however, there is you know, there's a
lot of complications with that and it's

### segment-411
[435.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=435)
lot of complications with that and it's

### segment-412
[435.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=435)
lot of complications with that and it's
very very easy to break them.

### segment-413
[438.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=438)
very very easy to break them.

### segment-414
[438.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=438)
very very easy to break them.
And the other problem here and obviously

### segment-415
[440.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=439)
And the other problem here and obviously

### segment-416
[440.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=440)
And the other problem here and obviously
I there is one great thing here which is

### segment-417
[441.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=441)
I there is one great thing here which is

### segment-418
[441.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=441)
I there is one great thing here which is
they're going to talk very quickly about

### segment-419
[443.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=443)
they're going to talk very quickly about

### segment-420
[443.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=443)
they're going to talk very quickly about
the the cost of this cuz it is it is a

### segment-421
[444.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=444)
the the cost of this cuz it is it is a

### segment-422
[444.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=444)
the the cost of this cuz it is it is a
lot cheaper

### segment-423
[446.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=446)
lot cheaper

### segment-424
[446.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=446)
lot cheaper
to potentially do it this way.

### segment-425
[448.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=448)
to potentially do it this way.

### segment-426
[448.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=448)
to potentially do it this way.
But the big thing here is you have to

### segment-427
[449.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=449)
But the big thing here is you have to

### segment-428
[449.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=449)
But the big thing here is you have to
take into account that Cursor's team is

### segment-429
[451.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=451)
take into account that Cursor's team is

### segment-430
[451.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=451)
take into account that Cursor's team is
obviously going to be using Cursor a

### segment-431
[453.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=453)
obviously going to be using Cursor a

### segment-432
[453.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=453)
obviously going to be using Cursor a
lot. I think they even said themselves

### segment-433
[455.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=455)
lot. I think they even said themselves

### segment-434
[455.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=455)
lot. I think they even said themselves
pretty much every member of the team

### segment-435
[456.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=456)
pretty much every member of the team

### segment-436
[456.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=456)
pretty much every member of the team
uses Cursor which I actually think will

### segment-437
[459.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=459)
uses Cursor which I actually think will

### segment-438
[459.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=459)
uses Cursor which I actually think will
become increasingly normalized for an AI

### segment-439
[462.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=462)
become increasingly normalized for an AI

### segment-440
[462.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=462)
become increasingly normalized for an AI
agent to work for every member of the

### segment-441
[464.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=464)
agent to work for every member of the

### segment-442
[464.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=464)
agent to work for every member of the
team.

### segment-443
[465.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=465)
team.

### segment-444
[465.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=465)
team.
Um I don't believe that's going to be

### segment-445
[467.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=467)
Um I don't believe that's going to be

### segment-446
[467.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=467)
Um I don't believe that's going to be
something like Microsoft co-pilot. I

### segment-447
[468.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=468)
something like Microsoft co-pilot. I

### segment-448
[468.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=468)
something like Microsoft co-pilot. I
don't think it's ever going to expand

### segment-449
[470.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=470)
don't think it's ever going to expand

### segment-450
[470.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=470)
don't think it's ever going to expand
that functionality out into every single

### segment-451
[473.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=473)
that functionality out into every single

### segment-452
[473.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=473)
that functionality out into every single
crevice and cranny

### segment-453
[474.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=474)
crevice and cranny

### segment-454
[475.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=474)
crevice and cranny
um on like your website and being able

### segment-455
[476.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=476)
um on like your website and being able

### segment-456
[476.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=476)
um on like your website and being able
to use all these different

### segment-457
[478.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=478)
to use all these different

### segment-458
[478.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=478)
to use all these different
interconnected tooling, but I do think

### segment-459
[480.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=480)
interconnected tooling, but I do think

### segment-460
[480.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=480)
interconnected tooling, but I do think
something like Claude or like ChatGPT is

### segment-461
[483.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=483)
something like Claude or like ChatGPT is

### segment-462
[483.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=483)
something like Claude or like ChatGPT is
going to sit as a middleman between all

### segment-463
[485.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=485)
going to sit as a middleman between all

### segment-464
[485.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=485)
going to sit as a middleman between all
of these different systems.

### segment-465
[487.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=486)
of these different systems.

### segment-466
[487.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=487)
of these different systems.
But right now, that's a very, very

### segment-467
[489.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=489)
But right now, that's a very, very

### segment-468
[489.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=489)
But right now, that's a very, very
different kind of thing. So, um for

### segment-469
[492.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=492)
different kind of thing. So, um for

### segment-470
[492.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=492)
different kind of thing. So, um for
example, in most companies, you probably

### segment-471
[494.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=494)
example, in most companies, you probably

### segment-472
[494.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=494)
example, in most companies, you probably
can just create a page. And and again,

### segment-473
[497.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=497)
can just create a page. And and again,

### segment-474
[497.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=497)
can just create a page. And and again,
this is where if we go back to the

### segment-475
[499.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=499)
this is where if we go back to the

### segment-476
[499.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=499)
this is where if we go back to the
Sanity version, you can already use

### segment-477
[501.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=501)
Sanity version, you can already use

### segment-478
[501.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=501)
Sanity version, you can already use
Sanity with an MCP, so you are

### segment-479
[503.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=503)
Sanity with an MCP, so you are

### segment-480
[503.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=503)
Sanity with an MCP, so you are
effectively doing the same thing just

### segment-481
[504.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=504)
effectively doing the same thing just

### segment-482
[504.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=504)
effectively doing the same thing just
with one less service in place. Um

### segment-483
[508.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=508)
with one less service in place. Um

### segment-484
[508.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=508)
with one less service in place. Um
but you can build page builders this

### segment-485
[509.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=509)
but you can build page builders this

### segment-486
[509.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=509)
but you can build page builders this
way. So, you would say, "Okay, can you

### segment-487
[512.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=512)
way. So, you would say, "Okay, can you

### segment-488
[512.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=512)
way. So, you would say, "Okay, can you
build me a homepage for the

### segment-489
[514.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=513)
build me a homepage for the

### segment-490
[514.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=514)
build me a homepage for the
sanity.robotstudio.com website?" Um you

### segment-491
[517.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=517)
sanity.robotstudio.com website?" Um you

### segment-492
[517.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=517)
sanity.robotstudio.com website?" Um you
also now have to kind of onboard

### segment-493
[519.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=519)
also now have to kind of onboard

### segment-494
[519.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=519)
also now have to kind of onboard
marketing folks into the concept of,

### segment-495
[522.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=522)
marketing folks into the concept of,

### segment-496
[522.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=522)
marketing folks into the concept of,
"Oh, by the way, you need to understand

### segment-497
[523.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=523)
"Oh, by the way, you need to understand

### segment-498
[523.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=523)
"Oh, by the way, you need to understand
how context works," which is not the

### segment-499
[525.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=525)
how context works," which is not the

### segment-500
[525.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=525)
how context works," which is not the
easiest thing to understand if you, you

### segment-501
[527.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=527)
easiest thing to understand if you, you

### segment-502
[527.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=527)
easiest thing to understand if you, you
know, you haven't been adjacent to

### segment-503
[529.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=529)
know, you haven't been adjacent to

### segment-504
[529.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=529)
know, you haven't been adjacent to
development all these years.

### segment-505
[530.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=530)
development all these years.

### segment-506
[530.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=530)
development all these years.
Um but essentially now the the the whole

### segment-507
[533.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=533)
Um but essentially now the the the whole

### segment-508
[533.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=533)
Um but essentially now the the the whole
model changes in the way that it works

### segment-509
[535.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=534)
model changes in the way that it works

### segment-510
[535.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=535)
model changes in the way that it works
because we're saying,

### segment-511
[536.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=536)
because we're saying,

### segment-512
[536.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=536)
because we're saying,
"Okay, everybody's a developer."

### segment-513
[539.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=539)
"Okay, everybody's a developer."

### segment-514
[539.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=539)
"Okay, everybody's a developer."
So, this is You can see where this gets

### segment-515
[540.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=540)
So, this is You can see where this gets

### segment-516
[540.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=540)
So, this is You can see where this gets
kind of complicated because not only

### segment-517
[542.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=542)
kind of complicated because not only

### segment-518
[542.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=542)
kind of complicated because not only
we're only up to the point of where

### segment-519
[543.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=543)
we're only up to the point of where

### segment-520
[543.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=543)
we're only up to the point of where
we're saying, "Okay, let's just put a

### segment-521
[544.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=544)
we're saying, "Okay, let's just put a

### segment-522
[544.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=544)
we're saying, "Okay, let's just put a
couple of images on the website." Um

### segment-523
[547.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=547)
couple of images on the website." Um

### segment-524
[547.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=547)
couple of images on the website." Um
but I but I think it's a very

### segment-525
[548.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=548)
but I but I think it's a very

### segment-526
[548.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=548)
but I but I think it's a very
interesting point. And you can see here

### segment-527
[551.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=551)
interesting point. And you can see here

### segment-528
[551.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=551)
interesting point. And you can see here
uh one of the biggest things as well was

### segment-529
[553.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=553)
uh one of the biggest things as well was

### segment-530
[553.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=553)
uh one of the biggest things as well was
performance that you can see on this.

### segment-531
[554.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=554)
performance that you can see on this.

### segment-532
[554.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=554)
performance that you can see on this.
And I think this is kind of interesting

### segment-533
[556.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=556)
And I think this is kind of interesting

### segment-534
[556.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=556)
And I think this is kind of interesting
because people are going to push harder

### segment-535
[558.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=557)
because people are going to push harder

### segment-536
[558.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=558)
because people are going to push harder
and harder for performance with their

### segment-537
[559.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=559)
and harder for performance with their

### segment-538
[559.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=559)
and harder for performance with their
websites because naturally um

### segment-539
[562.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=562)
websites because naturally um

### segment-540
[562.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=562)
websites because naturally um
you know, there's there's far more focus

### segment-541
[564.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=564)
you know, there's there's far more focus

### segment-542
[564.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=564)
you know, there's there's far more focus
on providing content to I don't want to

### segment-543
[566.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=566)
on providing content to I don't want to

### segment-544
[566.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=566)
on providing content to I don't want to
talk about AO. We're not going to talk

### segment-545
[568.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=568)
talk about AO. We're not going to talk

### segment-546
[568.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=568)
talk about AO. We're not going to talk
about that today, but to kind of like

### segment-547
[570.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=570)
about that today, but to kind of like

### segment-548
[570.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=570)
about that today, but to kind of like
LLMs to be able to get information about

### segment-549
[572.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=572)
LLMs to be able to get information about

### segment-550
[572.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=572)
LLMs to be able to get information about
your website. So, if you go, "What's the

### segment-551
[574.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=574)
your website. So, if you go, "What's the

### segment-552
[574.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=574)
your website. So, if you go, "What's the
best Sanity CMS agency?" hopefully we

### segment-553
[577.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=577)
best Sanity CMS agency?" hopefully we

### segment-554
[577.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=577)
best Sanity CMS agency?" hopefully we
show up, right? Um, but that is

### segment-555
[579.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=579)
show up, right? Um, but that is

### segment-556
[579.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=579)
show up, right? Um, but that is
something that people focus on. Um, and

### segment-557
[582.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=582)
something that people focus on. Um, and

### segment-558
[582.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=582)
something that people focus on. Um, and
again, this is this is really important

### segment-559
[584.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=584)
again, this is this is really important

### segment-560
[584.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=584)
again, this is this is really important
that you kind of understand all of these

### segment-561
[586.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=585)
that you kind of understand all of these

### segment-562
[586.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=585)
that you kind of understand all of these
things um, that are benefits and

### segment-563
[589.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=589)
things um, that are benefits and

### segment-564
[589.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=589)
things um, that are benefits and
drawbacks in it. Um, because no neither

### segment-565
[592.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=592)
drawbacks in it. Um, because no neither

### segment-566
[592.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=592)
drawbacks in it. Um, because no neither
option I'm I'm going to let you in on

### segment-567
[593.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=593)
option I'm I'm going to let you in on

### segment-568
[593.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=593)
option I'm I'm going to let you in on
the the kind of the spoiler that I

### segment-569
[594.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=594)
the the kind of the spoiler that I

### segment-570
[594.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=594)
the the kind of the spoiler that I
talked about at the start. Neither

### segment-571
[597.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=596)
talked about at the start. Neither

### segment-572
[597.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=597)
talked about at the start. Neither
option is without its faults or without

### segment-573
[600.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=600)
option is without its faults or without

### segment-574
[600.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=600)
option is without its faults or without
its problems. Um, and the very system

### segment-575
[603.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=603)
its problems. Um, and the very system

### segment-576
[603.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=603)
its problems. Um, and the very system
that you use inherently is going to make

### segment-577
[605.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=605)
that you use inherently is going to make

### segment-578
[605.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=605)
that you use inherently is going to make
a massive impact on your business.

### segment-579
[608.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=608)
a massive impact on your business.

### segment-580
[608.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=608)
a massive impact on your business.
Now,

### segment-581
[609.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=609)
Now,

### segment-582
[609.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=609)
Now,
me personally, I actually really do like

### segment-583
[613.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=613)
me personally, I actually really do like

### segment-584
[613.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=613)
me personally, I actually really do like
the markdown way of doing things, the

### segment-585
[615.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=614)
the markdown way of doing things, the

### segment-586
[615.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=614)
the markdown way of doing things, the
MDX um, system.

### segment-587
[617.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=617)
MDX um, system.

### segment-588
[617.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=617)
MDX um, system.
However, 99% of uh, teams, I would

### segment-589
[622.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=622)
However, 99% of uh, teams, I would

### segment-590
[622.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=622)
However, 99% of uh, teams, I would
probably say this

### segment-591
[624.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=624)
probably say this

### segment-592
[624.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=624)
probably say this
well, I say it's Okay, here's the

### segment-593
[626.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=626)
well, I say it's Okay, here's the

### segment-594
[626.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=626)
well, I say it's Okay, here's the
caveat, right? 99% of teams at this

### segment-595
[630.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=630)
caveat, right? 99% of teams at this

### segment-596
[630.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=630)
caveat, right? 99% of teams at this
moment do not understand the trade-off

### segment-597
[633.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=633)
moment do not understand the trade-off

### segment-598
[633.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=633)
moment do not understand the trade-off
to build it this way.

### segment-599
[635.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=635)
to build it this way.

### segment-600
[635.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=635)
to build it this way.
Um, and I don't think the team is going

### segment-601
[637.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=637)
Um, and I don't think the team is going

### segment-602
[637.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=637)
Um, and I don't think the team is going
to be able to edit and continue to build

### segment-603
[639.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=638)
to be able to edit and continue to build

### segment-604
[639.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=638)
to be able to edit and continue to build
it. However,

### segment-605
[641.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=641)
it. However,

### segment-606
[641.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=641)
it. However,
I think if that team is willing to skill

### segment-607
[643.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=643)
I think if that team is willing to skill

### segment-608
[643.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=643)
I think if that team is willing to skill
up and spend the next 3 to 6 months

### segment-609
[646.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=646)
up and spend the next 3 to 6 months

### segment-610
[646.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=646)
up and spend the next 3 to 6 months
pretty much teaching every single member

### segment-611
[647.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=647)
pretty much teaching every single member

### segment-612
[647.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=647)
pretty much teaching every single member
of the team, no matter, you know, like

### segment-613
[649.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=649)
of the team, no matter, you know, like

### segment-614
[649.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=649)
of the team, no matter, you know, like
uh, age, ability, uh, previous

### segment-615
[652.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=652)
uh, age, ability, uh, previous

### segment-616
[652.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=652)
uh, age, ability, uh, previous
experience adjacent to developers, if

### segment-617
[654.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=654)
experience adjacent to developers, if

### segment-618
[654.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=654)
experience adjacent to developers, if
they're willing to take that time to

### segment-619
[656.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=655)
they're willing to take that time to

### segment-620
[656.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=655)
they're willing to take that time to
spend that time to try and focus people

### segment-621
[658.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=658)
spend that time to try and focus people

### segment-622
[658.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=658)
spend that time to try and focus people
around these things,

### segment-623
[660.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=660)
around these things,

### segment-624
[660.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=660)
around these things,
maybe it might be worth the payoff. Um,

### segment-625
[663.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=663)
maybe it might be worth the payoff. Um,

### segment-626
[663.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=663)
maybe it might be worth the payoff. Um,
if you're a team like Cursor, it's

### segment-627
[664.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=664)
if you're a team like Cursor, it's

### segment-628
[664.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=664)
if you're a team like Cursor, it's
absolutely worth the payoff, right? If

### segment-629
[666.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=666)
absolutely worth the payoff, right? If

### segment-630
[666.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=666)
absolutely worth the payoff, right? If
you're a team that's that's very, very

### segment-631
[668.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=668)
you're a team that's that's very, very

### segment-632
[668.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=668)
you're a team that's that's very, very
close to the metal when it comes to

### segment-633
[670.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=669)
close to the metal when it comes to

### segment-634
[670.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=670)
close to the metal when it comes to
development, when it comes to AI,

### segment-635
[672.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=672)
development, when it comes to AI,

### segment-636
[672.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=672)
development, when it comes to AI,
yeah, it seems great.

### segment-637
[674.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=673)
yeah, it seems great.

### segment-638
[674.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=673)
yeah, it seems great.
However, on the other hand, if you have

### segment-639
[675.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=675)
However, on the other hand, if you have

### segment-640
[675.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=675)
However, on the other hand, if you have
a lot of marketers on your team and the

### segment-641
[677.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=677)
a lot of marketers on your team and the

### segment-642
[677.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=677)
a lot of marketers on your team and the
marketers are willing to start actually

### segment-643
[679.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=679)
marketers are willing to start actually

### segment-644
[679.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=679)
marketers are willing to start actually
taking baby steps towards using AI in

### segment-645
[682.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=682)
taking baby steps towards using AI in

### segment-646
[682.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=682)
taking baby steps towards using AI in
separate flows, so like are able to use

### segment-647
[684.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=684)
separate flows, so like are able to use

### segment-648
[684.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=684)
separate flows, so like are able to use
AI and start moving into AI with MCPs,

### segment-649
[689.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=689)
AI and start moving into AI with MCPs,

### segment-650
[689.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=689)
AI and start moving into AI with MCPs,
Sanity's got an MCP. Why not just use

### segment-651
[691.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=691)
Sanity's got an MCP. Why not just use

### segment-652
[691.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=691)
Sanity's got an MCP. Why not just use
that

### segment-653
[692.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=692)
that

### segment-654
[692.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=692)
that
for now and see how they get on with

### segment-655
[694.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=694)
for now and see how they get on with

### segment-656
[694.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=694)
for now and see how they get on with
that. Um and if anybody has done this

### segment-657
[696.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=696)
that. Um and if anybody has done this

### segment-658
[696.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=696)
that. Um and if anybody has done this
and we have done this ourselves, um if

### segment-659
[698.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=698)
and we have done this ourselves, um if

### segment-660
[698.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=698)
and we have done this ourselves, um if
you start looking at how these output

### segment-661
[701.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=701)
you start looking at how these output

### segment-662
[701.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=701)
you start looking at how these output
content, you you really have to do a lot

### segment-663
[704.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=704)
content, you you really have to do a lot

### segment-664
[704.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=704)
content, you you really have to do a lot
of personalization of creating a a full

### segment-665
[708.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=708)
of personalization of creating a a full

### segment-666
[708.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=708)
of personalization of creating a a full
AI harness for yourself to be able to

### segment-667
[711.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=711)
AI harness for yourself to be able to

### segment-668
[711.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=711)
AI harness for yourself to be able to
generate the content that you actually

### segment-669
[712.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=712)
generate the content that you actually

### segment-670
[712.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=712)
generate the content that you actually
want with the the voice that you want.

### segment-671
[715.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=715)
want with the the voice that you want.

### segment-672
[715.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=715)
want with the the voice that you want.
Um and if I said harness and your eyes

### segment-673
[717.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=717)
Um and if I said harness and your eyes

### segment-674
[717.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=717)
Um and if I said harness and your eyes
just glazed over, a harness is

### segment-675
[719.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=719)
just glazed over, a harness is

### segment-676
[719.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=719)
just glazed over, a harness is
effectively just the way that you use AI

### segment-677
[722.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=722)
effectively just the way that you use AI

### segment-678
[722.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=722)
effectively just the way that you use AI
to do what you want to do. Your

### segment-679
[724.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=723)
to do what you want to do. Your

### segment-680
[724.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=723)
to do what you want to do. Your
personalization, your opinionation of

### segment-681
[725.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=725)
personalization, your opinionation of

### segment-682
[725.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=725)
personalization, your opinionation of
that particular AI uh and all the

### segment-683
[728.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=728)
that particular AI uh and all the

### segment-684
[728.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=728)
that particular AI uh and all the
systems that you use around it. Um

### segment-685
[730.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=730)
systems that you use around it. Um

### segment-686
[730.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=730)
systems that you use around it. Um
because that is extremely important in

### segment-687
[732.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=732)
because that is extremely important in

### segment-688
[732.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=732)
because that is extremely important in
building these things. Um if you are in

### segment-689
[735.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=735)
building these things. Um if you are in

### segment-690
[735.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=735)
building these things. Um if you are in
if you are particularly interested in

### segment-691
[736.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=736)
if you are particularly interested in

### segment-692
[736.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=736)
if you are particularly interested in
that, we actually use it quite a lot

### segment-693
[738.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=738)
that, we actually use it quite a lot

### segment-694
[738.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=738)
that, we actually use it quite a lot
internally and I'd be more than happy to

### segment-695
[739.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=739)
internally and I'd be more than happy to

### segment-696
[739.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=739)
internally and I'd be more than happy to
do a video of that in its own right,

### segment-697
[743.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=743)
do a video of that in its own right,

### segment-698
[743.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=743)
do a video of that in its own right,
but I would say, you know, consider all

### segment-699
[745.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=745)
but I would say, you know, consider all

### segment-700
[745.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=745)
but I would say, you know, consider all
these different trade-offs, the the

### segment-701
[747.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=747)
these different trade-offs, the the

### segment-702
[747.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=747)
these different trade-offs, the the
media browsers, the um the the focus on

### segment-703
[751.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=751)
media browsers, the um the the focus on

### segment-704
[751.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=751)
media browsers, the um the the focus on
forcing people to actually use

### segment-705
[753.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=753)
forcing people to actually use

### segment-706
[753.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=753)
forcing people to actually use
almost religiously an AI tool, um

### segment-707
[758.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=757)
almost religiously an AI tool, um

### segment-708
[758.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=758)
almost religiously an AI tool, um
the way that you actually make changes

### segment-709
[759.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=759)
the way that you actually make changes

### segment-710
[759.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=759)
the way that you actually make changes
on a page. So, gone are the days where

### segment-711
[761.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=761)
on a page. So, gone are the days where

### segment-712
[761.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=761)
on a page. So, gone are the days where
you can go into, for example, Sanity and

### segment-713
[763.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=763)
you can go into, for example, Sanity and

### segment-714
[763.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=763)
you can go into, for example, Sanity and
you can click and you can highlight it

### segment-715
[765.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=765)
you can click and you can highlight it

### segment-716
[765.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=765)
you can click and you can highlight it
and change it manually like you would do

### segment-717
[767.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=767)
and change it manually like you would do

### segment-718
[767.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=767)
and change it manually like you would do
a Word document. That's going to change

### segment-719
[769.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=769)
a Word document. That's going to change

### segment-720
[769.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=769)
a Word document. That's going to change
quite crazy in comparison. Um

### segment-721
[773.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=773)
quite crazy in comparison. Um

### segment-722
[773.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=773)
quite crazy in comparison. Um
all of these things are the trade-off,

### segment-723
[774.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=774)
all of these things are the trade-off,

### segment-724
[774.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=774)
all of these things are the trade-off,
but the the the thing that you get out

### segment-725
[776.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=776)
but the the the thing that you get out

### segment-726
[776.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=776)
but the the the thing that you get out
of this

### segment-727
[778.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=777)
of this

### segment-728
[778.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=777)
of this
is a

### segment-729
[779.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=779)
is a

### segment-730
[779.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=779)
is a
a more

### segment-731
[781.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=781)
a more

### segment-732
[781.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=781)
a more
agentic ready

### segment-733
[783.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=783)
agentic ready

### segment-734
[783.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=783)
agentic ready
website if you are willing to take the

### segment-735
[787.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=786)
website if you are willing to take the

### segment-736
[787.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=786)
website if you are willing to take the
compromise.

### segment-737
[788.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=788)
compromise.

### segment-738
[788.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=788)
compromise.
And by agentic, I'm talking like a

### segment-739
[791.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=791)
And by agentic, I'm talking like a

### segment-740
[791.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=791)
And by agentic, I'm talking like a
bare-bones. It's the the the easiest way

### segment-741
[792.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=792)
bare-bones. It's the the the easiest way

### segment-742
[792.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=792)
bare-bones. It's the the the easiest way
to describe it is that you have Sanity,

### segment-743
[794.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=794)
to describe it is that you have Sanity,

### segment-744
[794.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=794)
to describe it is that you have Sanity,
which is kind of like a Swiss Army knife

### segment-745
[797.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=797)
which is kind of like a Swiss Army knife

### segment-746
[797.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=797)
which is kind of like a Swiss Army knife
or like a modern car, like a a brand new

### segment-747
[800.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=800)
or like a modern car, like a a brand new

### segment-748
[800.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=800)
or like a modern car, like a a brand new
electric car.

### segment-749
[801.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=801)
electric car.

### segment-750
[801.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=801)
electric car.
Um so, like a Tesla, let's say a Tesla

### segment-751
[803.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=803)
Um so, like a Tesla, let's say a Tesla

### segment-752
[803.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=803)
Um so, like a Tesla, let's say a Tesla
for the sake of this. Tesla has all

### segment-753
[805.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=805)
for the sake of this. Tesla has all

### segment-754
[805.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=805)
for the sake of this. Tesla has all
these different functionalities, right?

### segment-755
[806.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=806)
these different functionalities, right?

### segment-756
[806.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=806)
these different functionalities, right?
You can you can reverse it. It's pretty

### segment-757
[808.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=807)
You can you can reverse it. It's pretty

### segment-758
[808.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=808)
You can you can reverse it. It's pretty
hard to slam the Tesla into a wall

### segment-759
[809.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=809)
hard to slam the Tesla into a wall

### segment-760
[809.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=809)
hard to slam the Tesla into a wall
because it's got all different bells and

### segment-761
[811.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=811)
because it's got all different bells and

### segment-762
[811.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=811)
because it's got all different bells and
whistles um being able to do that. Um

### segment-763
[815.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=815)
whistles um being able to do that. Um

### segment-764
[815.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=815)
whistles um being able to do that. Um
and compare that kind of like fully

### segment-765
[818.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=818)
and compare that kind of like fully

### segment-766
[818.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=818)
and compare that kind of like fully
integrated fully end-to-end solution

### segment-767
[822.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=822)
integrated fully end-to-end solution

### segment-768
[822.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=822)
integrated fully end-to-end solution
versus you know, like one of these kit

### segment-769
[824.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=824)
versus you know, like one of these kit

### segment-770
[824.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=824)
versus you know, like one of these kit
cars that somebody builds in their

### segment-771
[825.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=825)
cars that somebody builds in their

### segment-772
[825.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=825)
cars that somebody builds in their
garages. Um it probably will

### segment-773
[829.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=829)
garages. Um it probably will

### segment-774
[829.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=829)
garages. Um it probably will
probably in a straight line will out

### segment-775
[832.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=832)
probably in a straight line will out

### segment-776
[832.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=832)
probably in a straight line will out
accelerate a Tesla.

### segment-777
[834.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=834)
accelerate a Tesla.

### segment-778
[834.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=834)
accelerate a Tesla.
Uh

### segment-779
[835.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=835)
Uh

### segment-780
[835.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=835)
Uh
okay. Let's Let's not go too much into

### segment-781
[836.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=836)
okay. Let's Let's not go too much into

### segment-782
[836.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=836)
okay. Let's Let's not go too much into
the Let's not think too much into the

### segment-783
[837.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=837)
the Let's not think too much into the

### segment-784
[837.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=837)
the Let's not think too much into the
analogy, but it probably Let's say for

### segment-785
[838.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=838)
analogy, but it probably Let's say for

### segment-786
[838.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=838)
analogy, but it probably Let's say for
the sake of this, it would out

### segment-787
[840.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=840)
the sake of this, it would out

### segment-788
[840.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=840)
the sake of this, it would out
accelerate out accelerate it. However,

### segment-789
[842.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=842)
accelerate out accelerate it. However,

### segment-790
[842.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=842)
accelerate out accelerate it. However,
as soon as you start reversing that

### segment-791
[844.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=844)
as soon as you start reversing that

### segment-792
[844.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=844)
as soon as you start reversing that
thing, it might not even have a reverse

### segment-793
[846.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=846)
thing, it might not even have a reverse

### segment-794
[846.5s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=846)
thing, it might not even have a reverse
gear. It might not have Of course, it's

### segment-795
[848.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=848)
gear. It might not have Of course, it's

### segment-796
[848.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=848)
gear. It might not have Of course, it's
not going to have any electric sensors

### segment-797
[850.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=850)
not going to have any electric sensors

### segment-798
[850.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=850)
not going to have any electric sensors
and it's not going to do all this fancy

### segment-799
[851.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=851)
and it's not going to do all this fancy

### segment-800
[851.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=851)
and it's not going to do all this fancy
stuff. Um but it does this one thing

### segment-801
[855.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=854)
stuff. Um but it does this one thing

### segment-802
[855.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=854)
stuff. Um but it does this one thing
very very well, which is kind of like a

### segment-803
[856.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=856)
very very well, which is kind of like a

### segment-804
[856.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=856)
very very well, which is kind of like a
more refined restricted uh or or a

### segment-805
[860.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=860)
more refined restricted uh or or a

### segment-806
[860.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=860)
more refined restricted uh or or a
stripped-away driving experience in the

### segment-807
[862.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=862)
stripped-away driving experience in the

### segment-808
[862.2s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=862)
stripped-away driving experience in the
same way it is with a markdown website

### segment-809
[865.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=865)
same way it is with a markdown website

### segment-810
[865.1s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=865)
same way it is with a markdown website
with AI, with Next.js.

### segment-811
[867.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=867)
with AI, with Next.js.

### segment-812
[867.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=867)
with AI, with Next.js.
Uh I hope this is a kind of a nice

### segment-813
[869.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=869)
Uh I hope this is a kind of a nice

### segment-814
[869.6s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=869)
Uh I hope this is a kind of a nice
primer like a an intro to all of this

### segment-815
[871.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=871)
primer like a an intro to all of this

### segment-816
[871.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=871)
primer like a an intro to all of this
and we're more than happy to kind of

### segment-817
[872.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=872)
and we're more than happy to kind of

### segment-818
[872.8s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=872)
and we're more than happy to kind of
talk more in depth about each of these

### segment-819
[874.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=874)
talk more in depth about each of these

### segment-820
[874.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=874)
talk more in depth about each of these
individual aspects. Um and if you liked

### segment-821
[877.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=877)
individual aspects. Um and if you liked

### segment-822
[877.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=877)
individual aspects. Um and if you liked
it, feel free to, you know, hit the

### segment-823
[878.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=878)
it, feel free to, you know, hit the

### segment-824
[878.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=878)
it, feel free to, you know, hit the
like, hit the subscribe, whatever at the

### segment-825
[880.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=880)
like, hit the subscribe, whatever at the

### segment-826
[880.4s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=880)
like, hit the subscribe, whatever at the
bottom um because I would absolutely

### segment-827
[882.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=882)
bottom um because I would absolutely

### segment-828
[882.3s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=882)
bottom um because I would absolutely
love to talk more in depth about this

### segment-829
[884.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=883)
love to talk more in depth about this

### segment-830
[884.0s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=883)
love to talk more in depth about this
sort of stuff. Um but yeah, good primer.

### segment-831
[886.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=886)
sort of stuff. Um but yeah, good primer.

### segment-832
[886.7s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=886)
sort of stuff. Um but yeah, good primer.
Have a great day. Take care.

### segment-833
[888.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=888)
Have a great day. Take care.

### segment-834
[888.9s](https://www.youtube.com/watch?v=zNzjTGC6xlA&t=888)
Have a great day. Take care.
Bye-bye.

## Questions answered on the original page

### What is MDX and how does it differ from traditional CMS?
MDX is markdown with the ability to embed React components inside of it, allowing you to build dynamic page builder blocks directly in your content files. Unlike traditional headless CMS platforms like Sanity that use drag-and-drop builders or form-based editors, MDX lets you create rich, interactive pages while storing everything in GitHub, giving you a more developer-centric approach to content management.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### Should every team build their website with markdown and MDX?
Honestly, no. About 99% of teams don't understand the trade-offs involved, and most won't have the capacity to edit and maintain it long-term. However, if your team is willing to invest three to six months training everyone on AI tools, MCPs, and AI-driven workflows, it could be worth it. It really depends on whether you have skilled developers and whether your team embraces AI-augmented development as a core workflow.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### What are the main challenges with building in markdown?
The biggest challenges are managing media assets (images shouldn't be stored directly in GitHub), needing to build or integrate a custom asset management solution, requiring team members to work through AI prompts rather than visual editors, and losing the ability to make quick manual edits like you would in a traditional CMS. You're essentially trading ease-of-use for performance and AI-readiness.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### How does content creation differ between markdown and Sanity?
With Sanity, you use a visual interface to click, drag, and manually edit content like you would in Word. With markdown, you're primarily working through AI chat prompts to generate and modify pages. This is a fundamental paradigm shift that requires your entire team to think differently about content creation and to become comfortable working conversationally with AI systems.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### Why would Cursor choose markdown over a traditional CMS?
Cursor's team chose markdown because they're highly skilled developers who use AI agents constantly and understand the trade-offs. They get a stripped-down, optimized system that performs exceptionally well and is ready for agentic interactions, similar to how a kit car might out-accelerate a Tesla in a straight line. For a team like theirs, the benefits outweigh the complexity costs.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### What is an AI harness and why does it matter?
An AI harness is your personalized setup for how you use AI to generate content: your opinions, preferences, and workflows built into the way you prompt and interact with AI systems. It's extremely important because raw AI outputs need significant customization to match your brand voice and content style, and without a thoughtful harness, you'll spend a lot of time refining what AI generates.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### Can you use AI agents with traditional CMS like Sanity?
Absolutely. Sanity offers MCPs (Model Context Protocols) that let you work with AI agents while keeping your content in a solid, user-friendly CMS. This gives you the benefits of AI-augmented workflows without forcing non-technical team members to work entirely through prompts, making it a practical middle ground for most teams exploring agentic workflows.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown

### What's the main advantage of markdown websites for AI and performance?
Markdown-based sites are what we call agentic-ready: they're optimized for being crawled, indexed, and understood by AI systems and LLMs. They also tend to perform better technically. The trade-off is that you lose the safety rails and integrated tools of a full-featured CMS like Sanity, which functions more like a modern Tesla with all its built-in protections and conveniences.
Source: https://robotostudio.com/videos/should-i-build-my-website-in-markdown